ANNUAL

REPORT

BRAZILIAN
MUSIC
AND ARTS
ASSOCIATION

Romania, Georgia, India and Serbia. More than 2,300 Brazilian copyright holders were benefited by their songs performed abroad. And more than 20 million were distributed by ABRAMUS to 53 organizations from various countries, as well as the foreign right holders directly represented by ABRAMUS.


In the Digital context, ABRAMUS remained as the protagonist of several workgroups where it has the permanent monitoring of major events in the area and thus maintains the structure updated and the members informed. It participated in studies and discussions about changes and the directions of copyright laws involved in the market of music over the internet. There have been achievements in this area that have significantly increased the collection and distribution of these rights to the copyright holders.


The department of Theater & Dance continues with the purpose of going beyond the collection and distribution of rights and maintains a significant performance, bringing in new authors for membership and seeking the increasingly rapid management of rights arising from the productions of

Dramaturgy. ABRAMUS has had approximately 300 national authors, such as Manuel Bandeira, Cecilia Meireles, Carlos Drummond de Andrade, Luis Fernando Verissimo, Ariano Suassuna, and Nelson Rodrigues, among other renowned authors. There were 248 requests for authorization of assembly, 216 of these were authorized and approximately 210 contracts were signed. This contract work yielded a revenue of R$ 1.5 million.


In visual arts, AUTVIS ended the year with 875 registered members among visual artists, photographers, sculptors, illustrators, designers, set designers, architects and graffiti artists. A new system is being developed to make the operation 100% electronic, which, in addition to making the internal work faster, will facilitate even more the processes for the users and the access to the members. AUTVIS focused on the development of the Resale Rights, with the participation at events for dissemination, like the participation in the Conference on Resale Rights in WIPO – World Intellectual Property Organization – in Brussels and participation
as lecturer at the Symposium
on Copyright in

Visual Arts, organized by WIPO's office in Brazil in partnership with the Federal University of Rio Grande do Sul.


In 2017, ABRAMUS strengthened its partnerships and remained engaged with the main organizations and global institutions of Rights so that the work of its registered artists are always respected and addressed not only in Brazil, but in all countries.


The detailed results of the work in 2017 are available on the following pages. We appreciate the confidence you have in our work and we commit ourselves to doing more and better every year. We will continue to fulfill our destination in favor of the copyright holders.


Roberto Mello

General Director

AFFILIATED IN 2017

6.571

MEMBERS TOTAL

60.526

2017 was the year of many achievements for ABRAMUS and collective management in Brazil. The level of growth in the number of registered members has remained in ascension, surpassing the 2016 numbers by 10%, with 6,571 registrations and ending the year with a total of 60,526 members. The participation of ABRAMUS was consolidated in the center of sertanejo music (Brazilian country music) with approximately 90% of the right holders of this market being represented by ABRAMUS.

In 2017, the portal for resolution of duplicates of copyright works was enabled, which should help the right holders in the resolution of conflicts of works and in the release of credits with more agility, efficiency and with lower operating costs. There were also changes on the relationship portal, where the statements of analytical payments began to be made available so that the right holders can check their

earnings and financial income. In addition, the right holder can also search for unidentified credits, known as withheld credits.

With the effective participation of ABRAMUS there have been achievements in the DIGITAL universe, and in 2017 it was possible to reap the benefits of these victories, which increased significantly the collection and distribution of these rights to the right holders..

In 2017, there was also a significant growth in the distributions of related rights in Audiovisual production. This was due to the demand of the cinema and audiovisual producers that have greater interest for these rights, which previously they were unaware of. The producers have begun to join, significantly increasing the number of companies registered with ABRAMUS. Another important factor for this demand was the agreements made by the delinquent cinemas with ECAD, which have to

pay these rights of use of music in audiovisual productions. Furthermore, the constant and existing collection of open TV and pay TV. Together, these segments of the audiovisual market detain 49.5% of copyright and related rights in Brazil.

At the end of 2017, the associations of collective management of Brazil chose to distribute in advance the prescribed rights of the years 2013, 2014 and 2015, and this meant an increase of an extra R$188 million in the distribution of 2017.

For 2018, the expectations are at least 10% growth, maintaining or surpassing the same level of growth of previous years. Internal campaigns are being developed to seek new potential copyright holders and related rights of audiovisual media.

Fernando Viana Santos
A&R Manager

In 2017, the vanguard and pioneering spirit of ABRAMUS was demonstrated again as intrinsic characteristics of the work that is executed with the treatment of the different repertoires represented not only in Brazil, but also abroad, and that translate the deserved respect with which its members are welcomed.

Year after year, ABRAMUS as precursor, performs the documentary analysis of the repertoires that are the determining factor to contemplate the right holders who participate in all distributions carried out by the system of collective management in Brazil. It is through its compositions and related repertoires that the artists make their works known and always present us with so much diversity and creativity.

It is worth mentioning that, consistent

and correct documentation provides ECAD with the rapid distribution of the values collected for all right holders, regardless of the category to which they belong, i.e., it will contemplate not only authors and interpreters, but also publishers and sub-publishers, accompanying musicians, producers of tracks and the phonographic producers who, through their work, receive what is due to them.


The task of documenting repertoires is a vital function of ABRAMUS, which demonstrates organizational capacity to manage and purge the information received from its members in the various existing formats.

Registering new repertoires and keeping old records updated, which are often negotiated and acquired by new administrators, is not an easy

task, but with competence and know-how, data cleansing is a process conducted daily and that is always in development, because it requires constant improvement that will determine directions and actions that facilitate the proper administration of the repertoires.

New challenges, due to the rapidity with which innovations and changes inherent to the business, make us update ideas and create new options and functions that facilitate the day-to-day of creators, so they are concerned only with their new productions, with their new projects and focus on their works, because only then will we have good quality music and surprising productions.

ABRAMUS continues to be a pioneer in innovating and documenting correctly and clearly the repertoires of all its members.

WORKS

1.276.736

AUDIOVISUAL

8.785

PHONOGRAM

831.919

YEAR 2017
ABRAMUS registers made and identified
Source of data: ECAD
COMPARATIVE
TABLE

(2010 - 2017)

YEAR WORKS PHONOGRAM AUDIOVISUAL
2010 653.294 107.720 6.211
2011 814.425 328.222 10.211
2012 522.409 172.191 9.641
2013 896.891 266.958 8.134
2014 877.280 1.335.931 7.513
2015 921.331 1.150.801 5.567
2016 1.017.783 628.396 8.851
2017 1.276.736 831.919 8.785
TOTAL 6.980.149 4.822.138 65.356
AUDIOVISUALS
WORKS
PHONOGRAM
653.294
814.425
522.409
896.891
877.280
921.331
1.017.783
1.276.736
6.211
10.654
9.641
8.134
7.513
5.567
8.851
8.785
107.720
328.222
172.191
266.958
1.335.931
1.150.801
628.396
831.919

In 2017, ABRAMUS maintained its efforts to continue increasing the collection of values from the public execution of the national repertoire abroad, former demand of the right holders. Investment was made in training, systems and tools to make this work even more effective.

In the past seven years, ABRAMUS received more than R$20,000,000.00 from abroad.

2017 ended with a total of 81 signed contracts. The members of ABRAMUS are represented in more than 190 territories.

The international department of related rights of ABRAMUS is constantly seeking the balance between the work that is done with the national repertoire abroad and the work that is done with the

foreign repertoire in Brazil.

With respect to the work developed with the foreign repertoire in Brazil, it is important to emphasize that ABRAMUS represents not only companies, but publishers and foreign authors who have opted to join directly. The international copyright department remains committed to honor the commitment of caring the best form of the repertoire of its members.

In 2017, ABRAMUS started representing through the international copyright department, the repertoire of the Chilean SCD society and also the repertoire of AMRA, societies then represented by other associations in Brazil that elected ABRAMUS as its representative to take care

of its repertoires.

In 2017, ABRAMUS transferred abroad the value of R$14,536,577.89, an amount larger than the one sent in 2016.

For 2018, there will be a new system with new technologies. ABRAMUS is making all the necessary adjustments to adapt to all rules of CISAC and thus establish greater transparency in carrying out the work for its members. Among these tools, the Portal of Resolution of Duplicates is highlighted because it allows the registered publishers and societies represented to accompany this process correctly and in a timely manner. Another important tool will be the payment statement that contains even more information and details.

TESTIMONIALS
“SESAC is proud to align itself with a collective management society that also strives for artistic value, dedicated
service and innovation. Having ABRAMUS as a valued partner in the region allows for SESAC to continue its
objective of increasing royalty income for its music rightsholders.”

SESAC (Society of European Stage Authors & Composers)

“AMRA chose to affiliate with ABRAMUS due to ABRAMUS’ ability to effectively engage with the rights holders
that they represent and their openness to client driven solutions that help to unlock value to creators.”

AMRA – (American Music Rights Association)

“Desde que en mayo del 2017 suscribimos contrato de representación bilateral con ABRAMUS, estamos muy
satisfechos y agradecidos por el trabajo que han realizados nuestros colegas respecto de la gestión del
repertorio de nuestros socios en el territorio de Brasil. Su permanente actitud proactiva se está viendo
reflejada en los buenos resultados que estamos obteniendo para nuestros administrados en ese país.
Lo anterior, sumado a la transparencia y compromiso con el que realizan su gestión en el día a día,
nos permite seguir confiando en el logro de un trabajo colaborativo a largo plazo”.

AMRA – (American Music Rights Association)

2017 was a year of much planning and engagement with various worldwide entities. It was also the year of the VRDB2 (Virtual Repertoire Data Base 2), a powerful tool to standardize the way of working with more than 40 countries in which ABRAMUS holds contracts. Thus, ABRAMUS consolidates itself as the main Brazilian organization of Related Rights in the world and, certainly, the interaction with the international entities like FILAIE, SCAPR, IFPI have been shown to be crucial

for better management. New contracts were signed, and now the Afm Sag-Aftra Fund, Credidam, GCA, ISRA and PI are represented by ABRAMUS in Brazil, as well as ABRAMUS members being represented in these countries: United States, Romania, Georgia, India and Serbia, respectively.

The collection of foreign values in 2017 was around R$550,000.00. The main receipts were from the countries of Georgia, Japan and Italy.

R$646,793.47 were distributed in relation to the values collected in previous years, benefiting more than 2,300 Brazilian members. In relation to foreign music, R$20,200.00 million were distributed to 53 organizations from various countries, in addition to some foreign right holders represented directly by ABRAMUS.

In continuity to the projects initiated this year, 2018 will have a lot of work, especially in relation to the collection

ABRAMUS AND VRDB2 – THE FUTURE OF RELATED RIGHTS
It is a tool created in cooperation with SCAPR and 44 other countries. This project has been developed since 2015, but in 2017 it was implemented and is currently the main promise of a faster and more effective management. A pioneering project among the leading companies in the world, ABRAMUS represents the Brazilian repertoire and aims to increase the collection from its registered artists, performing musicians and interpreters, sharing information on the phonograms of its members on this data system. Thus, other societies of the world will have greater ease in identifying the Brazilian repertoire when performed abroad and, consequently, increasing the distribution of values to rights holders affiliated to ABRAMUS. ABRAMUS invests in technology to ensure respect and transparency to the rights holder, as well as a fair payment to the work of the Brazilian artists.

Federacion Ibero-latino Americana de Artistas Intérpretes Y Ejecutantes

www.filaie.com

International Federation of the Phonographic Industry

www.ifpi.org

Societies’ Council for the Collective Management of Performers’ Rights

www.scapr.org

Today Brazil flaunts the leadership in the digital music market in Latin America and is still not even close to reaching its maximum potential. There is still room for growth and the world is watching the Brazilian market.

The main digital platforms like Spotify, Apple Music, Deezer and Netflix have been conquering more and more subscribers worldwide and Brazil is not behind. Considering the possibility of growth, the Brazilian market can still be considered little exploited, it has been the target of heavy targeting from the players to increase the number of paying subscribers, which in general is good for everyone.

There are also the national platforms, such as SuperPlay, which comes as a national competitor to giants like Spotify. This is also very good for the market because the competition for services and better platforms is always positive.

In addition to the music services above, today Brazil is one of the

countries with the highest number of Youtube users and one of the largest markets for platforms of Video On Demand (VOD),like Netflix. These two platforms of audiovisual and musical content are licensing the repertoire with ECAD through agreements signed in 2017, which occurred after it was defined in the STJ (Superior Court of Justice) that there is public execution in the streaming.

Even with the strong market growth and with high figures, the values involved and passed on to the creators are still low when compared with the rest of the public execution. This is just the beginning and in a short time this market will be an important source of revenue in Brazil.

In Global terms, according to the annual report of CISAC, in 2017, the revenue from the digital market represents only 10.4% of the total, but had a growth of 51.4% in relation to the total revenue in 2016. The figures are still low in relation to the potential that this market has, but they are promising and demonstrate a fantastic potential.

The digital environment, despite not being a new theme, has generated increasingly more curiosity from the artistic class. ABRAMUS monitors the evolution of this market and has been developing solutions to help members who seek support in this area. It is important that the creators of music feel secure during this moment of transition. The objective of ABRAMUS has been to instruct and help its members on this important business model.

The challenges of this new market are also constant in the business of ABRAMUS and due to this, the Company remains as a protagonist centerpiece of several workgroups of CISAC (International Confederation of Societies of Authors), like the Society Publisher Forum (SPF) and the Business Techninal Committee (BTC). In these groups, ABRAMUS performs the permanent monitoring of the main events in the digital area to keep the current structure updated and the members always well informed.

During the last few years, the area of the Performing Arts has developed a methodology of work based on transparency and productivity, always in constant process of adaptation to improve the activities. As a result of these actions, it can be said that ABRAMUS currently does not work simply with the collection and distribution of rights, the company acts practically as an agent for authors and we always try to disclose their works, both in

the domestic market and internationally.

ABRAMUS has had approximately 300 national authors, such as Manuel Bandeira, Cecilia Meireles, Carlos Drummond de Andrade, Luis Fernando Verissimo, Ariano Suassuna, and Nelson Rodrigues, among other renowned authors.

In 2017, there were 248 requests for authorization of assembly, 216 of these were authorized and approximately 210 contracts

were signed. This contract work yielded a revenue of R$1.5 million. During this period, great plays authorized by ABRAMUS were a hit with the audience. In addition to the plays written by Nelson Rodrigues, which are, without doubt, the highlight of ABRAMUS, international plays, such as, "A Streetcar Named Desire", "The Mountaintop", "Accidental death of an anarchist" and "I Musicanti" are still represented by several productions across Brazil.

WORKS AUTHORIZED IN 2017

216

CONTRACTS SIGNED IN 2017

210

AVERAGE INCOME IN 2017

R$ 1,5MI

In 2017, the country began to recover from the financial crisis of the last few years and this fact cooperated to increase the national collection of AUTVIS. This fact, together with an intense work of awareness on copyright in visual arts for the market and the engagement of the current artists in this cause, resulted in an increase in the revenues for the national and foreign artists represented.

In order to optimize the operation and prepare us for a future increase in demand, AUTVIS began developing a new system,

which will make the operation 100% electronic. The deadline for full deployment will be the first half of 2018. This new tool, in addition to streamlining internal work, will facilitate further the procedures for users and the access to members.

2017 was the year in which AUTVIS focused on the development of the Resale Rights, with the participation at events for dissemination of the Resale Rights Campaign to artists and the art market, participation in the Conference on Resale Rights in WIPO – World Intellectual Property

Organization – in Brussels and participation as lecturer at the Symposium on Copyright in Visual Arts, organized by WIPO's office in Brazil in partnership with the Federal University of Rio Grande do Sul.

For 2018, the goal is to increase the number of registered artists, implement the collection of the Resale Rights in commercial transactions that occur in Brazil and make the operation 100% electronic.

Fabiana Nascimento
Manager of Visual Arts

NATIONAL REVENUE IN 2017

R$ 749.722,68

INTERNATIONAL REVENUE IN 2017

R$50.464,13

TOTAL NUMBER OF REGISTERED MEMBERS

875

TOTAL REVENUE IN 2017

R$ 854.757,25

The Communication of ABRAMUS in 2017 continued to focus on informing, approaching and retaining its members.

The Communication processes remained active for the work of the association and all relevant information to the Copyright were intensely absorbed by members and all stakeholders, focused on a responsive, accurate and transparent communication.

Having as its main objective the approximation with its audience, in 2017, ABRAMUS invested even more in all its means of communication with greater focus on digital marketing and social media.

ABRAMUS created an intense communication on social networks, working in partnership with an agency specialized

in digital marketing.

The daily publications on social networks increased, and ABRAMUS began to invest in ads. The concept of Inbound Marketing was also maintained in publications so that the followers may become aware of ABRAMUS’ work and the theme of Copyright. The followers have increased significantly, as well as the interactivity between ABRAMUS and the public.

Evolution of likes on the page in 2017. The year ended with 22 thousand followers on the page and continues in constant exponential ascension.
TOTAL OF LIKES ON THE PAGE
The year ended with 4 thousand followers and continues to rise. Photos are published of members who visit the units and internal events that ABRAMUS participates in. In addition to the same posts on Facebook that are also replicated on Instagram.
ABRAMUS began to produce its own content for its Youtube channel. Among them are the "Alô ABRAMUS ", where various artists spoke about their greatest successes, copyrights and about ABRAMUS. In the year in which ABRAMUS turned 35 years old, many artists sent their videos congratulating the association, which became another act of Communication.
Another important recording in 2017 was during the inauguration of Espaço ABRAMUS, a Lounge created at ABRAMUS in Rio de Janeiro for small events, recordings, jam sessions, and meetings of artists and of ABRAMUS. At the inauguration, there was a presentation of Roberto Menescal, president of ABRAMUS and one of the biggest names in Brazilian music. He was also honored at the event for his 80th birthday in October 2017. A live broadcast was made in which 5 thousand people watched the show online.
ABRAMUS participated, supported and promoted several events throughout the year, among them, major events such as Music Trends Brasil, Rio Music Conference and Festa Nacional da Música (National Music Festival).
The main objective of the ABRAMUS site is to bring information and important functions to its members. It brings important content to its members and information related to copyright. It contains news of music,heater, copyright, visual arts and audiovisual media.
ABRAMUS' Newsletter is a monthly publication, with the main news of the
month
Music Contacts: 50,000
Theater & Dance Contacts: 10,000
AUTVIS Contacts: 7,000
ABRAMUS' Magazine is a publication of 4 thousand copies per edition. It brings news on Music, Audiovisual Media, Visual Arts and Dramaturgy. There are articles on copyright,artists, music professionals, the market and a legal column,always with a lawyer specializeddd in copyright talking about an important theme in the area. In addition to the printed version, it is available for
reading on the site.

For 2018, the goal is to increase further the approximation of ABRAMUS with its members through actions of the department of Communication. Tools already used for this purpose, like the social networks, will have more investments and a larger production of its own content and moretargeted actions.
Increase the participation in national and international events of music and copyright are also important for the next year. New tools and purposes on the site will also be implanted for its members.

The perspective is
always improving the flow of information and the organizational relationship of ABRAMUS with its members.

ABRAMUS is the country's largest copyright association in terms of number of members from different areas, and this number is growing continuously. ABRAMUS closed 2017 representing 57,000 rights holders in Brazil and abroad. Its work involves great responsibility and ethics, carried out in a transparent and professional manner.

The Financial Department is in charge of the distribution of the amounts originating from the public execution of musical works in Brazil and around the world. This distribution is the result of a production chain, which involves all ABRAMUS departments,

guaranteeing that these payments are accurate and correct.

ABRAMUS has been adapting and optimizing its tools to provide the best service for its members, ensuring the accurate distribution of copyrights. With the challenge of always keeping the payment schedule up to date, as it has been successfully doing for years, the team, split between ABRAMUS units in Rio de Janeiro and São Paulo, relies on the constant support of the Information Technology (IT) department, which is responsible for the system and information processing.

On the ABRAMUS Portal, members can access receipts and ECAD payment statements, as well as summarized payment statements, providing greater transparency, dynamism and interaction for members. This process has optimized the work of the department, resulting in a reduced flow of e-mails and correspondence, as well as reducing operating costs.

The balance sheet is audited by external auditing companies, which support the good work that ABRAMUS carries out over the fiscal year.

2017 was a year of changes and enhancements in IT at ABRAMUS. The development of the technologies to execute the internal and external procedures allowed the optimization in the execution of the work routines and the processing of registers of works and phonograms.

The Relationship Portal of ABRAMUS, an important tool used by members and non-members, grew even more, has developed new functions and enhancements, giving continuity to the transparency policy to the members.

Other important tools were created during the year:

- Portal of Duplicates; An online tool for handling duplicates of copyright registers.

Through the portal the publishers are able to manage their catalogs and identify problems with duplicate registers.

- Integration with VRDB2 (Virtual Repertoire Data Base 2); VRDB2 is an international Project created in cooperation with SCAPR and 44 other countries, which aims to improve the exchange of information of phonograms between societies of related rights of the world. It is a worldwide database of phonograms, however, it also covers the identification of withheld credits and other purposes.

- Improvement in the payment of rights collected abroad; The identification tools of the system have been enhanced to improve the payments for copyright and

related rights collected abroad.

- Improvement in the integration interfaces with partner entities;

- Improvement of registration matching routines;

- Redesign of internal tools;

Automation of the remittance of registration purges to ECAD;

The expectations for 2018 are to continue improving the internal and external technologies for the benefit of the members. Many projects are in progress or are being developed to be completed in 2018, all aiming to optimize the internal work of ABRAMUS and the effectiveness and excellence in the services provided directly to the members.



TITULARES CONTEMPLADOS

259.000




TOTAL DISTRUBUIDO
PARA TITULARES
CONEXO E AUTORAL

R$1.153.473.517

Continuing from 2016, 2017 has maintained a high level of economic and political instability, which impacted virtually all the segments of Brazilian society. Added to this, the provisions of the Law No. 12,853/13, drastically reducing the administration fee of ECAD, ensured the implementation of a strict policy of cost reduction, sacrificing the personnel of the entity and driving the adoption of transformative measures of the operational activities.

However, facing the challenges of the year with determination, ECAD, once again, in 2017, exceeded the targets of collection and distribution established by its General Meeting. This fact is due mainly to the efforts of the entire team of the organization. A total collection of R$1,140,017,647 was recorded, which exceeded the budget for the year by R$60,227,630, as well as the goal of the task force

established by the General Meeting. In relation to the previous year, the amount collected was exceeded by R$96,800,866, totaling an increase of 9.28%. Regarding the distribution of values to the copyright holders and related rights, 2017 showed very significant numbers. The total distributed was R$1,153,473,517, representing a growth of 46.57% in relation to the goal established for the year and an increase of 37.02% in comparison to 2016.

About 259,000 members were contemplated, exceeding the previous year by 17%. The efforts focused on cost control eventually generated a final deficit of R$24,191,962, already computing the extraordinary expenses arising from operational adjustments implemented during the financial year.

Many activities and projects were developed during 2017.

Their results are exposed in detail in this report, but it is with great pleasure that we emphasize the awards received over the year from renowned institutes, such as the Great Place to Work, IDG (International Data Group Inc.), IT Media/IT Forum Expo, Regional Council of Accounting/RJ and Abrasca, which, on analyzing the performance of ECAD through its various operational areas, awarded the importance and seriousness of the work carried out by the organization.

We, therefore, go on to the details of all the actions developed in 2017, grateful for the respect and trust in our work and, once more, highlighting the commitment of the team that, once again, has overcome the challenges while maintaining the quality of the work. We are at your disposal for any further clarification.

Gloria Braga
Executive Superintendent

ANNUAL

REPORT

BRAZILIAN MUSIC AND ARTS ASSOCIATION